The Growth and Evolution of Pet Care Packaging Market in Asia Pacific

Pet Care Packaging Market Size and Company Overview

The pet care packaging market is projected to grow from USD 11.2 billion in 2022 to approximately USD 17.52 billion by 2032, with a compound annual growth rate (CAGR) of 4.6% from 2023 to 2032.

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Report Highlights: Important Revelations

• Global pet care packaging market: USD 11.2 billion (2022).
• Estimated growth to USD 17.52 billion by 2032.
• CAGR: 4.6% (2023-2032).
• North America’s trailblazing initiatives in pet care packaging.
• Asia Pacific’s strategic adaptations in pet care packaging.
• Unveiling the dominance of plastic packaging in pet care.
• E-commerce surges, shaping enduring pet care consumer purchasing behaviours.
• Pet care manufacturers introduce innovative offerings in packaging.
• Sustainability’s impact on consumer behaviour in pet care packaging.

The industry that creates solutions and materials for packaging pet care items is known as the pet care packaging market. Pet food, treats, toys, grooming supplies, and other accessories are just a few of the packaged products this sector offers for pet owners. The standard package of grooming services includes bathing, brushing, cutting hair, clipping nails, cleaning ears, removing tears from stains, shaving, shaving pad and foot, sanitary trimming, and cleansing of the anal glands. The standard package of grooming services includes bathing, brushing, cutting hair, clipping nails, cleaning ears, removing tears from stains, shaving, shaving pad and foot, sanitary trimming, and cleansing of the anal glands.

The pet care industry has experienced a significant upswing in developed nations in recent years, mirroring the rising number of pet companions. The restrictions imposed by the pandemic undoubtedly contributed to heightened interest in pets, leading to an unprecedented surge in the pet care sector. Notably, the sale of dog and cat food packaging units has outpaced every other category in the fast-moving consumer goods (FMCG) market. Pet care manufacturers are not only creating traditional products but are also introducing innovative offerings, including beneficial foods and supplements. These products come in convenient, resealable packaging designed to induce relaxation, support skin and coat health, and enhance immunity. Neo Bites, for example, has unveiled purposeful meal toppers in flexible, resealable packaging, addressing specific wellness and health concerns.

The pet care industry is evolving beyond conventional products to include a variety of innovative solutions, such as pet-calming items that contribute to creating a tranquil environment. Wild One, for instance, markets a gummy supplement for relaxation, packaged in a resealable plastic bottle, showcasing the industry’s adaptability and growth potential.

Asia Pacific’s Strategic Adaptations and the Dominance of Plastic in Pet Care Packaging

The Asia Pacific region ranks second in the global pet care packaging industry, driven by significant growth in pet ownership across countries like India and China. China stands out with the world’s fastest-growing pet population, a trend fueled by government initiatives, evolving social attitudes, and lifestyle changes. As companion animals, such as dogs and cats, increasingly become integral parts of households, the pet care packaging market in the region is rapidly expanding.

In March 2022, Nestlé India invested approximately INR 125.3 crore to acquire Purina Petcare India, positioning itself as a key player in the pet care market. This strategic acquisition reflects Nestlé India’s commitment to leveraging the strength of the Purina brand to meet the rising demand for pet care products.

The surge in China’s pet population highlights broader shifts in consumer preferences and behaviors, emphasizing the need for innovative and tailored packaging solutions. The dynamic pet care packaging market in the Asia Pacific is evolving to meet these changing demands, cementing the region’s role as a significant player in this growing industry.

Plastic Packaging’s Predominance in Pet Care

Plastic packaging dominates the pet care industry due to its convenience and versatility. Plastic pouches, in particular, have gained popularity for their lightweight design, zippered closures, and adaptability for both moist and dry pet food. This packaging format has become essential for products like dry pet food, often packed in various paper or plastic bags, and wet pet food, which is offered in foil trays, cans, or pouches.

Pet treats are also typically packaged in plastic or paper bags, with features like zippered openings to maintain the freshness and quality of the treats. As the pet care industry continues to evolve, the choice of packaging materials and designs plays a crucial role in meeting consumer expectations. Plastic pouches, with their versatility and ability to preserve pet food quality, are driving innovation and growth in the market.

In October 2022, Amcor introduced AmLite HeatFlex™ Recycle-suitable, the world’s first flexible retort pouch designed for recycling. This high-barrier, heat-resistant packaging, used for wet cat food, is available in supermarkets across several European countries and can be recycled within existing plastic recycling systems.

Recent Developments:

• In June 2023, A Delhi-based business group has acquired a small bootstrapped petcare venture, Zigly, to expand into the unorganised market for pet products and services. Previously, the group focused on packaging and specialty chemicals.
• In October 2023, The Spanish pet food brand Affinity Advance, part of Affinity Petcare, entered the Indian market through a collaboration with companion animal health firm Scientific Remedies. Mars Petcare introduced food-safe recycled plastic in its wet pet food packaging globally. In December 2023, Assisi Pet Care Group expanded into cat products by acquiring Burns Pet Nutrition. Nestle India acquired Purina Petcare India in March 2022 for approximately INR 125.3 crore, enhancing its global pet care portfolio.
• In December 2023, Assisi Pet Care Group strengthened its position in the feline product market by acquiring Burns Pet Nutrition. Recognized for its premium dry and wet dog food, Burns Pet Nutrition prioritizes pet health in its product offerings. This strategic acquisition marks Assisi Pet Care Group’s expansion into the cat product line, broadening its portfolio and reinforcing its commitment to providing high-quality pet nutrition.
• In December 2023, Pet Network International (PNI) has acquired The Zoo Group Stefanov, aiming to establish itself as the premier entity in Southeast Europe. PNI CEO Timo Tervo asserts that these acquisitions not only expand the company’s geographical presence but also underscore its commitment to growth and development, identifying these aspects as its primary driving forces. This strategic move reflects PNI’s ambition to strengthen its position and influence in the pet industry across the Southeast European region.

Market Segments

By Material

• Plastic
• Metal
• Paper & Paperboard
• Others

By Packaging Type

• Bag & Pouches
• Cans
• Bottles
• Jars
• Folding Carton
• Others

By Region

• North America
• Europe
• Asia Pacific
• LAMEA

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