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Packaging Printing Market Trends, Growth and Future Outlook (2023 – 2032)

Global Packaging Printing Market Projected Growth from 2023 to 2032

The global packaging printing market is expected to expand significantly, with its value rising from USD 369.02 billion in 2022 to an estimated USD 557.90 billion by 2032. This growth represents a compound annual growth rate (CAGR) of 4.7% from 2023 to 2032.

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Key Insights from the Global Packaging Printing Market

The global packaging printing market, valued at USD 369.02 billion in 2022, is projected to grow to USD 557.90 billion by 2032, expanding at a compound annual growth rate (CAGR) of 4.7% from 2023 to 2032.

Key Highlights:

  • Asia-Pacific’s Growing Influence: The region plays a critical role in the global packaging printing market.
  • North America’s Impact: North America remains a major player in the packaging printing sector.
  • Rise of Paper-Based Packaging: The demand for paper-based packaging printing continues to grow.
  • Flexographic Printing Advancements: Flexographic printing is revolutionizing packaging with its increasing use, currently accounting for around 40% of printed packaging globally. It grows at an annual rate of about 5%, driven by rising demand for packaged goods across various industries.
  • Brand Impact through Food & Beverage Packaging: The importance of packaging in the food and beverage sector is becoming more pronounced, particularly in enhancing brand visibility.

Packaging is essential not only for containing products but for showcasing and protecting them in competitive retail environments. With supermarkets often stocking tens of thousands of products, packaging plays a crucial role in attracting consumers and influencing their purchasing decisions.

To meet consumer expectations and sustainability goals, packaging producers are adopting innovative techniques. Productivity and quality are key considerations, and controlling humidity levels in production facilities is essential for reducing waste, boosting efficiency, and conserving energy.

Sustainability is becoming a major focus, with packaging manufacturers increasingly adopting eco-friendly practices. This includes using less water and energy and incorporating more recycled materials, driven by both consumer demand and stricter regulations.

The rapid growth of the packaging printing market reflects the industry’s efforts to meet evolving customer demands, enhance product visibility, and implement sustainable practices. Efficient humidity management and the shift toward environmentally friendly production processes are critical for maintaining competitiveness in a fast-changing market.

Example: In September 2023, Adherex Group, known for its advanced adhesion technology, acquired Stretchtape Inc., a leading supplier of polyethylene and polypropylene films and custom printing solutions for packaging films. This acquisition underscores the industry’s push toward innovative, sustainable packaging solutions.

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Packaging Web Wire

Packaging Web Wire shines as a subsidiary of Towards Packaging, dedicated exclusively to this dynamic sector. With a focus on the intricacies and nuances of packaging, Packaging Web Wire harnesses our consultancy's extensive knowledge and experience to provide specialized research and analysis. Through our platform, businesses gain access to invaluable insights and strategies crafted to address the ever-evolving challenges and opportunities within the packaging landscape. Towards Packaging stands as a leading global consultancy, renowned for its expertise in delivering comprehensive and strategic research solutions across a multitude of industries. With a seasoned team of consultants, we specialize in offering a wide range of services aimed at providing businesses with actionable insights and recommendations tailored to their specific needs and objectives.

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