Beer Cans Market Size (USD 19.14 Bn) by 2033

The global beer cans market size reached USD 12.77 billion in 2023 and is projected to hit around USD 19.14 billion by 2033, expanding at a CAGR of 4.13% during the forecast period from 2024 to 2033.

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Rising beer consumption is projected to drive the growth of the global beer cans market over the forecast period. Cans are estimated to be the preferred and favoured choice of beer manufacturers when releasing limited-edition beer cans and other promotional events.

Key Takeaways

• Asia Pacific dominated the beer cans market in 2023.
• North America is expected to grow at a significant rate in the market during the forecast period.
• By material, the aluminium segment dominated the market with the largest share in 2023.
• By type, the 3 piece can segment is expected to grow at significant rate during the forecast period.
• By application, the 330 ml segment dominated the market in 2023.

Market Overview

“The beer cans market refers to the industry involved in the production, distribution, and consumption of beer packaged in cans. Beer cans are typically made from aluminum or steel. Aluminum cans are more popular due to their lighter weight, recyclability, and ability to protect beer from light and oxygen, which can affect taste.”

Can bodies for beer and beverages are produced, degreased, and lacquered. Short bursts of airless spray from a lance positioned across from the center of the horizontal can’s open end are used to apply the material quickly. The lance can be taken out of the can after being placed inside or it can be static. To provide the most uniform coating possible, the can is sprayed while being held in a chuck and rotated quickly. Very low coating viscosities with roughly 25–30% solids are required. The form is somewhat straightforward, but the insides are heated to 200 degrees Celsius for around three minutes using convectional air.

While beer is a less aggressive can filler, it still needs high-quality interior lacquers since it can easily lose flavor due to iron pick-up from the can or trace elements removed from the lacquer. Most of these coatings have been effectively transformed to emulsion polymer systems or water-borne colloidally dispersed polymer systems, particularly on aluminum, which is a simpler substrate to protect.

Water-based coatings have decreased overall expenses and the quantity of solvent that afterburners must get rid of to prevent pollution. Epoxy-acrylic copolymers containing amino or phenolic crosslinkers are the foundation of the majority of effective systems. The global packaging market size is estimated to grow from USD 1.20 trillion in 2022 to reach an estimated USD 1.58 trillion by 2032, growing at a 3.16% CAGR between 2023 and 2032.

Growth Factors

• Emerging markets for beer cans is expected to drive the growth of the global beer cans market over the forecast period.
• The key players operating in the market are focused on adopting inorganic growth strategies like merger to expand the manufacturing capacity of the beer cans which is expected to drive the growth of the market over the forecast period.
• Increasing regulatory support is estimated to drive the growth of the market over the forecast period.
• Increasing focus on cost reduction and production efficiency can drive the specialty market growth further.
• Increasing in adoption of the advanced technology for the production of tin cans is estimated to drive the growth of the global beer cans market in the near future.
• Increasing launch of the new policy by the government to support equipment monitoring is expected to drive the growth of the market over the forecast period.
• The key players operating in the market are focused on geographic expansion and launching their brand in other countries which is expected to drive the growth of the global beer cans market in the near future.

Market Dynamics

Driver

Increasing launch of beer cans in various sizes and application

Aluminium and steel cans are becoming more common in beer packaging as a result of international beer manufacturers’ shift toward environmentally friendly and sustainable packaging alternatives which are available in varied sizes. The key players operating in the market are focused on launching the beer cans in different sizes which is estimated to fuel the growth of the beer cans market over the forecast period. The launch of such products is observed to attract more consumers which will directly impact on the overall growth of the market.

For instance,

• In March 2024, Staropramen Brewery, beverage company, revealed the launch of the Staropramen Czech lager in a new 4x440ml can multipack.  The introduction of Staropramen 4x440ml multipacks assisted retailers in meeting this demand and generating additional sales. Retailers ought to think about how to engage the multipacks in addition to food.

Restraint

Limitation imposed by the cans material

Some restriction imposed by the material of the cans can hamper the growth of the market over the forecast period. In January 2023, according to the article published by the National Center for Biotechnology Information, it was estimated that the use of the tin cans for storage of beer has converted the beer to be more acidic in nature and even changed the colour of the beer to some extent. Bisphenol A, or BPA, is a synthetic carbon-based material used in epoxies and plastics. Its potential to function as a synthetic hormone raises concerns about its safety when utilized in a variety of products, particularly those pertaining to food. There is significant concern here because it is utilized in many other plastic items, including the lining of beer cans.

For instance,

• In June 2023, according to Blue label packaging Co. it was estimated that beer canning equipment are high in cost.  The concept that canning equipment can run as high as US$200,000 or even higher may not sit well with manufacturer if company intends to can its own beer. If the manufacturer intends to transport the equipment, the company will also need a location to store all of the equipment and a trailer.

Furthermore, screen-printed cans may have a considerable minimum order size. Small batches of canned beer can now be produced without needing to screen print large quantities owing to the growing popularity of labeled cans among brewers. However, the printed canned inventory that businesses require for production is typically costly to obtain.

Opportunity

Increasing launch of the crafted beers

The market will expand due to rising craft beer consumption in different countries as well as advantages for recreation and the environment. The growing demand from consumers for a diverse range of beers with flavor and taste is the main factor and opportunity behind the fast growing beer can industry. The fruit beer is beneficial for health in numerous ways such as it prevents heart disease, contains vitamins and antioxidants and helps to improve skin health among others.

Hence, various health benefits of fruit beer have influenced the consumers to shift towards crafted fruit beer consumption. Moreover, the key players operating in the market are focused on launching the crafted beer which is eventually less harmful for human health which is expected to create lucrative opportunity for the growth of the beer cans market in the near future.

For instance,

• July 2024, Seven Bro7hers, beer manufacturing company, revealed the launch of a new beer, called Lilt Bit Fruity. The Lilt Bit Fruity beer cans have been made available to on-trade customers.

Furthermore, in July 2024, Greene King Brewery, beer manufacturing company, announced the introduction of the limited-edition cask beers as part of its seasonal calendar. The Greene King Brewery launched the King Mango 4.3% alcohol by volume pale ale.

Hence, the increasing launch of the crafted beer is rising the demand for the beer cans for marketing purpose as well as for the sample taste purpose.

Segment Insights

Material Insights

Aluminium can segment witnessed dominating the market share of the beer cans market in 2023. An aluminum can typically contains 70% recycled metal. Because they are lightweight and stackable, they reduce the total amount of carbon emissions created during transit. They also improve the efficiency of storage and shipping for logistics companies. Since aluminum is the most economical material to recycle, increasing use of environmentally friendly can metals is anticipated to be the main driver of market revenue development.

The majority of the aluminum used in cans is recyclable when melted down. Beverage cans are the most widely used aluminum container kind. Aluminum cans are now widely accepted by producers and customers alike as a safe and environmentally friendly packaging choice.  Moreover, it is completely recyclable. The introduction of aluminum cans free of Bisphenol A has also encouraged the use of these cans as chemical-free packaging.

In April 2023, according to the data published by National Center for Biotechnology Information, it was projects that the amount of aluminum used globally in packaging applications will be 14.7 million tonnes in 2022 and rise to 15.2 million tonnes by 2023, representing a growth of almost 3.3%. Beverage cans, packaging foil, and pharmaceutical packaging applications were the key drivers of aluminum demand in this industry. Beverage cans made of aluminium are becoming more and more popular outside of industrialized economies, particularly in developing nations.

Moreover, the key players operating in the market are focused on product expansion by launching new product in the market which is expected to drive the growth of the beer cans market over the forecast period.

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