The global printed signage market size is estimated to reach USD 48.41 billion by 2033, up from USD 40.23 billion in 2023, at a CAGR of 2.01% from 2024 to 2033.
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The printed signage market is anticipated to witness considerable growth during the forecast period. A necessary method of visual communication for daily life is provided by signage printing. They support in the communication of information that promotes decision-making. Signs are necessary for branding, advertising and business recognition. The kind of signs needed depend largely on the use and duration of the application. It’s among the least expensive methods of spreading the word about the company and promoting it that increases its demand among the businesses.
The cost-effectiveness of printed signage as compared to digital signage coupled with the readability and high visibility is anticipated to augment the growth of the market within the estimated timeframe. Furthermore, the rapid growth of the retail sector, along with the urbanization in the developing economies is also likely to support the growth of the market. The market is further driven by the developments in the printing technologies along with the availability of sustainable printing options.
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